If your brand is looking for ways to grow sales, customer retention may not be at the top of the list. However, without a focus […]
read moreThe Right Social Media Platform
May 22, 2017
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Choosing the right social media platform is important to any marketing campaign. You would already think carefully about the location of a brick and mortar […]
read moreSo, What Exactly Is Cause Marketing?
May 15, 2017
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Cause marketing is a mutually-beneficial relationship between a corporation and a nonprofit organization. When carried out successfully, the relationship can offer both increased awareness for […]
read moreAvoid These Mistakes in Cause Marketing Campaigns
April 20, 2017
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We’ve explored the huge benefits of implementing a cause marketing strategy in your business, but it’s also important to note the potential problems. Cause marketing […]
read moreConnecting With Your Customers
March 22, 2017
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It’s more important than ever to create an experience for customers, most of whom are pursuing deeper connections to the brands they interact with. An […]
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