Category
39 articles on marketing strategies.
Showing 12 of 39 articles
A brand activation can draw a big crowd and still move no product. It happens more often than the recap decks admit. The crowd shows up, the photos look great, the foot-traffic…
The holiday season is an ideal time for brands to connect purpose with action. Experiential marketing can drive more than just awareness. When done well, it can support…
There’s a reason people flock to Times Square on New Year’s Eve, line up for product launches, or remember that one brand that offered them champagne while shopping. It’s not just…
In 2025, we are living in what many call the Experience Age—a time when the boundaries between digital, physical, and social experiences are increasingly blurred. While digital…
Thriving in Uncertain Times: Why Smart Businesses Double Down on Marketing During Them Economic downturns and market uncertainty often push businesses into survival mode, where…
Why should you use product sampling campaigns? To find out what your guests want! Sampling marketing is a powerful way to find out if your target population will react with “I…
You’ve likely noticed that many consumers are now making buying decisions driven by their environmental concerns. Consumers are choosing organic foods and other products that are…
How often have you walked down a street, into a store or past a booth at an event, and someone offered you a free sample? Whether it was food, a beverage, a chance to win a prize…
When it comes to product sampling, local impact marketing is a productive way for smaller and medium sized brands to make a big impression. With smaller marketing budgets, they…
Have you been thinking about starting up product sampling campaigns? Read this first…. As we have mentioned in our press release, our old company logo, MOGXP (Marketing Operations…
2020 is here! The New Year presents an opportunity to conduct an overhaul of your marketing plans to generate a bigger audience, and a better return on investment. Gone are the…
Have you ever asked a friend for a recommendation for a service or products? Whatever the situation was I’m sure you can think of one time that a friendly recommendation…
Schedule your discovery session and together we'll build an action plan that fits your project goals. Whether you need support for a large-scale product launch or short-term CMO leadership, the MOGXP team is ready to get to work.
