Relationship marketing focuses less on transactional encounters and more on the experience between the consumer and your brand. In other words, your focus with relationship […]
read moreOld School Methods for New School Marketing
November 3, 2017
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Marketing has taken on some major structural changes over the last few decades, often making it difficult for businesses to keep up. Technology especially is […]
read moreCultivating Brand Loyalty
What does brand loyalty look like? Your brand has brand loyalty from customers who make a point of buying the same product or service or […]
read moreLocal Marketing
October 30, 2017
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Localizing your marketing is an involved process, but it’s one that pays off. Localizing your business means getting the word out about you and your […]
read morePop-Ups: An Old Solution to a New Problem
October 27, 2017
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Pop-up marketing is not a new concept. Think of the demos you’ve seen in grocery stores, or of little outdoor holiday markets. Sometimes it’s about not […]
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