Tag: marketing strategy

Marketing Decisions Based on Math…

March 1, 2018 0 Comments
numbers, marketing planning

Where should you spend your marketing dollars? Does one sponsorship opportunity provide a better return then another? Sponsoring an event, concert tour or sports properties […]

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Ensuring You Are Getting Your Full ROI (and Why It Matters)

November 22, 2017 0 Comments
Audience, ROI marketing program

If you’re making sure your current clients are happy, then chances are you don’t always have time to research, implement and track the varying marketing […]

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5 Ways to Integrate Sponsors  

November 20, 2017 0 Comments
event, sponsor, sponsorship, technology, brand, marketing campaign, consumer, experience, marketing

Sponsors can contribute as a useful, and sometimes necessary, component of your experiential marketing campaign.     But there are different ways to do event sponsorship. Just […]

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