Experiential marketing campaigns can be a great financial move and great fun! But sometimes in the midst of trying to be the most surprising, exciting, […]
read moreExperiential Marketing: Rolling With the Punches
August 30, 2017
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Experiential marketing is about interaction. It brings consumers to a better understanding of your brand. How so? The same way you learn about anything new. […]
read moreExperiential Marketing Mistakes
August 23, 2017
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Avoid these common mistakes for a more successful experiential marketing campaign. Misunderstanding Your Audience A successful experiential marketing campaign targets a specific audience. When done […]
read moreWhat is the Engagement Economy?
August 16, 2017
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Look at the capabilities that surround us today. Technology has made information available on just about every subject. People can compare products in the blink […]
read more6 Brand Sponsorship Trends
August 9, 2017
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From sporting events to the music stage, the right sponsorship choice can really put your brand on the map. The ways we think about sponsorship […]
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