Sponsoring a special event can have a big impact on your brand recognition, and your reputation. But these days, it’s no longer enough to pick […]
read moreWhy Cause Marketing Should Be Part of Your Strategy
We’ve been discussing the success of experiential marketing strategies such as product sampling and event sponsorship in our recent posts. However, if we had to […]
read moreSponsorship and Branding Strategies: An FAQ guide
January 29, 2020
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Brand sponsorship can be effective marketing strategies that generate measurable and long-term results. Connecting companies with events of all genres, a successful branding strategy, (along […]
read moreThe Power of Cause Marketing
September 25, 2019
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What is cause marketing? Here’s a personal story: “Call Sheila!” The voice came from the back of the agency conference room, in a meeting about […]
read moreSo, What Exactly Is Cause Marketing?
May 15, 2017
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Cause marketing is a mutually-beneficial relationship between a corporation and a nonprofit organization. When carried out successfully, the relationship can offer both increased awareness for […]
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