Where should you spend your marketing dollars? Does one sponsorship opportunity provide a better return then another? Sponsoring an event, concert tour or sports properties […]
read more4 Critical Checkpoints for Trade Show Planning
January 3, 2018
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As with all marketing strategies, planning is crucial to a positive ROI (return on investment) and successful trade show event. In this earlier post we […]
read moreEnsuring You Are Getting Your Full ROI (and Why It Matters)
November 22, 2017
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If you’re making sure your current clients are happy, then chances are you don’t always have time to research, implement and track the varying marketing […]
read moreLet Product Sampling Up Your Marketing Game
November 8, 2017
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Research has proven that consumers are more likely to buy products if given the chance to sample them first. Naturally, if you just say your […]
read morePop-Ups: An Old Solution to a New Problem
October 27, 2017
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Pop-up marketing is not a new concept. Think of the demos you’ve seen in grocery stores, or of little outdoor holiday markets. Sometimes it’s about not […]
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