It’s becoming official that “Influencer Content” is outperforming brand-created content. Almost 50% of your audience thinks that brand generated content is “annoying and irrelevant.” And […]
read moreMarketing Plans for 2020: Will Your Audiences Remember You?
January 8, 2020
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2020 is here! The New Year presents an opportunity to conduct an overhaul of your marketing plans to generate a bigger audience, and a better […]
read morePress Release: Welcome to the New MOGXP
January 2, 2020
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We wanted to warmly welcome you to MOGXP, as Marketing Operations Group is now MOGXP. We exist to radically improve the value, relevance and impact […]
read moreWhat’s Your MO? Marketing Operations Today
December 5, 2019
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The most extraordinary experiential campaigns have one thing in common: they have the right information about the target audience (your guest). This is where marketing […]
read moreHow Effective Is Street Team Marketing?
November 26, 2019
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Street team marketing may initially seem like a relatively new trend in Experiential Marketing. But this strategy that’s currently taking the world by storm has […]
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