It’s beginning to look a lot like Christmas, which means your consumers are probably emerged in the holiday spirit themselves. Unleashing holiday-themed content is a […]
read moreExperiential Marketing: Rolling With the Punches
December 4, 2017
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Experiential marketing is about interaction. It brings consumers to a better understanding of your brand. How so? The same way you learn about anything new. […]
read moreOops…Avoid These Experiential Marketing Mistakes
November 29, 2017
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Marketing fads come and go, but experiential marketing isn’t going to be yesterday’s news. Why? Because as humans, our emotions drive most of our purchasing […]
read more5 Ways to Integrate Sponsors
November 20, 2017
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Sponsors can contribute as a useful, and sometimes necessary, component of your experiential marketing campaign. But there are different ways to do event sponsorship. Just […]
read moreBrand Awareness Metrics
November 17, 2017
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Brand awareness, as the name implies, is the attention your brand gets. It’s about whether or not people know how you are, and what they know […]
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