The fractional CMO is a useful addition to the team when you’re in need of a marketing makeover. Fractional CMOs are less expensive than a […]
read moreExperiential Marketing, Kept Simple
June 14, 2017
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Your experiential marketing campaign doesn’t have to be a big blowout event. Not all company budgets will accommodate that kind of spending, and not all […]
read moreMobile Marketing Tour Tips
June 7, 2017
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When creating an experiential marketing campaign, you may consider setting up the event in different locations to target different audiences. You can do this with […]
read moreUsing Phones in Experiential Marketing
June 5, 2017
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When it comes to experiential marketing, there’s a major unifying factor amongst your potential and current customers alike: that little piece of technology that nearly […]
read moreWhat’s the Deal with Product Sampling?
May 31, 2017
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Plenty of stores engage in product sampling, so what’s the big deal? Why is product sampling such a successful marketing technique? Is it even as […]
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